As SMU commemorates International Women’s Day (IWD) on 8 March 2022, we also celebrate the social, cultural, economic and political achievements of SMU women across various stakeholder groups…
This case study is set in September 2016 to April 2021. It describes how Abhilash Murthy used the Digital Product Management (DPM) framework to create the Bus Uncle chatbot and subsequently, to pivot…
This case study is set in September 2016 to April 2021. It describes how Abhilash Murthy used the Digital Product Management (DPM) framework to create the Bus Uncle chatbot and subsequently, to pivot…
Death is a part of life. However, people often feel awkward and ill at ease when faced with the opportunity for communication at the end of life. While talking about death and dying may not be…