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C.1.4 Reasons for Investing Heavily in IT

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 10 plays

C.1.3 Setting up Global Technology Hub in Vietnam

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 7 plays

C.1.2 Choosing Ho Chi Minh City as Site of Global Technology Hub

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 6 plays

C.1.1 Moving from Transaction-Based to Integrated Solutions

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 5 plays

B.3 Building Our Ecosystem

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 7 plays

B.1.2 Validating Our Business Model

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 10 plays

B.1.1 Designing Our Business Model

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 9 plays

A.2.3 My Entrepreneurial Journey

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 7 plays

A.2.2 Assessing & Mitigating Risks

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 64 plays

A.2.1 Risks in Starting and Running TranSwap

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 58 plays

A.1.2 Having Empathy with Customers

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 71 plays

A.1.1 Identifying Opportunities

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 106 plays

SMU CMP TranSwap Case Opening

Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began…

From  Mr Thomas LIM _ 0 likes 114 plays

A Tale of Two Empires

This case is an example of a Singaporean company attempting to establish an international presence in an emerging economy, Russia. It discusses the decision points faced by Sudeep Nair, executive…

From  Sheila WAN 0 likes 22 plays

Hospice Care Association: Turnaround of a Healthcare Non-profit Organization

A Singapore-based non-profit organisation is in need of a strategic turnaround. The Hospice Care Association (HCA) finds itself in a critical financial situation following funding changes from the…

From  Sheila WAN 0 likes 9 plays

Made in India: Cisco Reroutes Innovation (Video 2)

This case describes the strategy adopted by Cisco India to develop the Advanced Services Router 901 (‘ASR 901’). It is part of a larger strategy by Cisco headquarters to understand what…

From  Sheila WAN 0 likes 6 plays