Search for tag: "insights"

Ep 42, Short Chat with the Boss | International Cancer Specialists

The ‘Short Chat with the Boss’ series forms part of the content on the SME Learning Portal which serves to inspire, motivate and inform other SMEs what they can do on their own to enhance…

From  Ms Lina LEE _ 0 likes 3 plays

Ep 40, Short Chat with the Boss | NOBA Pte Ltd

The ‘Short Chat with the Boss’ series forms part of the content on the SME Learning Portal which serves to inspire, motivate and inform other SMEs what they can do on their own to enhance…

From  Ms Lina LEE _ 0 likes 8 plays

Ep 39, Short Chat with the Boss | Great Wall TCM & Acupuncture Pte Ltd

The ‘Short Chat with the Boss’ series forms part of the content on the SME Learning Portal which serves to inspire, motivate and inform other SMEs what they can do on their own to enhance…

From  Ms Lina LEE _ 0 likes 55 plays

SMU SOA - Surfing the Learning Curves

Surfing the Learning Curve - As a young accounting professional, SoA alumnus Neo Yiren finds that his knowledge gained from his 2nd Major in Accounting Data and Analytics has helped him take on new…

From  Ms Hardiana Binte OMAR _ 0 likes 7 plays

Insights into trust across cultures

Trust is an important building block for organisational success, whether it is trust between managers and their subordinates or a brand and its customers.Tan Hwee Hoon is an Associate Professor of…

From  Ms CHANG Ching Chen _ 0 likes 9 plays

Common ownership of companies can be beneficial

Associate Professor of Accounting Holly Yang from SMU’s School of Accountancy has researched on the role of individual managers in corporate disclosure and determinants of firms’…

From  Ms CHANG Ching Chen _ 0 likes 33 plays

Unlocking the personal data economy, with privacy by design

The global personal data economy is growing faster than anyone could have imagined. The current business model for data is broken – for individual users and businesses alike. On one hand,…

From  Ms CHANG Ching Chen _ 0 likes 20 plays

International Trade

The GATT/WTO has played a central role in coordinating trade policy across countries via multilateral trade negotiations since WWII. Since 1947, the GATT/WTO has also grown in its membership from…

From  Ms CHANG Ching Chen _ 0 likes 195 plays

Online Sensing of Public Sentiments

The advent of social media has seen large volumes of information generated on social media channels such as Twitter and Facebook every day. Such information presents potentially useful data for…

From  IITS Web Team 0 likes 60 plays

Crop Planning in Sustainable Agriculture

Sustainable agriculture aims at growing food in an ecologically and ethically responsible manner by using practices that enhance environmental quality and natural resource base, while maintaining the…

From  Ms CHANG Ching Chen _ 0 likes 12 plays

Is your password secure?

Most people are aware of the importance of having a secure password. However, many still tend to pick simple, easy-to-crack passwords, such as their date of birth or home address. These are not…

From  Ms CHANG Ching Chen _ 0 likes 15 plays

Showrooming & Competing Effects in Shoe Retailing

Professor Lin Mei With the advent of e-commerce, showrooming has become more prevalent. Showrooming refers to the practice of examining merchandise in a traditional brick and mortar retail store or…

From  Ms CHANG Ching Chen _ 0 likes 18 plays

Revolutionising Online Personalisation with Smarter Data Mining & Analytics

Professor Hady Lauw With the ever-growing amount of data generated through multiple sources of user activities, there is more information to learn about consumers’ personal preferences, but…

From  Ms CHANG Ching Chen _ 1 likes 11 plays

Improving Taxi Fleet Efficiency in Singapore

Professor Cheng Shih-Fen Taxi service and availability is a perennial bugbear with commuters in Singapore. It is not uncommon to hear of people complaining about the difficulty in getting a taxi,…

From  Ms CHANG Ching Chen _ 0 likes 35 plays

Consumer Decision-Making : Feelings Versus Reasons

Professor Hannah Chang Do you follow your heart or rely on logical reasoning when you shop? Marketers often encourage consumers to use either feelings or reasons when making consumption decisions,…

From  Ms CHANG Ching Chen _ 0 likes 9 plays

'Terms of Use' & The Privacy Hot-Button

Professor Eliza Mik With Internet being an integral part of our lives, many of us are vaguely aware that our personal data is being collected, our search histories tracked, and our preferences…

From  Ms CHANG Ching Chen _ 0 likes 33 plays