Unveiling the Vision and Mission for Asia’s Premier Global City University

As SMU celebrates its 25th anniversary, we are proud to unveil our refreshed vision and mission—shaped by the voices of our faculty, staff, and stakeholders. This new direction positions SMU as Asia’s premier global city university, driving innovation, transcending boundaries, and transforming lives.
Our Vision:
Asia’s premier global city university
At the nexus of management, social sciences and technology
Driving innovations, transcending boundaries, transforming lives

Our Mission:
• Nurture a community of independent lifelong learners and change agents
• Enable world-class researchers to address societal challenges
• Harness partnerships to serve as gateway between Asia and the world
• Transform lives to create sustainable futures
Discover how we are shaping the future of education and research, preparing future-ready leaders, and making an impact across Singapore, Asia, and beyond.

Join us in this journey. Watch now and be part of SMU’s next chapter!
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